Let's talk about Business Intelligence ...

"Microsoft offers a competitive and expanding set of BI and analytics capabilities, packaging and pricing that appeal to Microsoft developers, its independent distributor channel, and now to business users through enhanced BI and data discovery capabilities in Excel 2013".
Source: Magic Quadrant for Business Intelligence and Analytics Platforms.
Gartner, Inc. February, 2013. ID:G00239854.

"...since the company's serious entry into the market in 2000, Microsoft's BI market share has grown steadily to take the No. 3 spot in 2011. With the new functionality added and planned for Microsoft Excel, we expect Microsoft's market share growth to continue."
Source: Magic Quadrant for Business Intelligence and Analytics Platforms.
Gartner, Inc. February, 2013. ID:G00239854.

"In the Magic Quadrant customer survey, more Microsoft customers cite TCO and license cost as the No. 1 reasons for selecting Microsoft as a BI vendor, as opposed to most other vendors in the survey. This has been the case for each of the past six years in which Gartner has run the survey."
Source: Magic Quadrant for Business Intelligence and Analytics Platforms.
Gartner, Inc. February, 2013. ID:G00239854.

"Microsoft's packaging strategy for BI and enterprise pricing often makes it a compelling license cost value proposition for organizations that want to deploy BI to a wider range of users, or that want to lower overall BI portfolio license costs by using lower-cost BI tools for basic BI functions."
Source: Magic Quadrant for Business Intelligence and Analytics Platforms.
Gartner, Inc. February, 2013. ID:G00239854.

"OLAP continues to be a widely deployed capability of the Microsoft BI platform, with more than 90% of Microsoft customers reporting they use it. This is among the highest adoption compared with other vendors. This success can be attributed to the packaging of Microsoft SQL Server Analysis Services functionality, its use as an optimization layer in most Microsoft BI deployments, and because of its optimizations with Microsoft front-end tools."
Source: Magic Quadrant for Business Intelligence and Analytics Platforms.
Gartner, Inc. February, 2013. ID:G00239854.

"Above-average performance ratings suggest that customers are happy with the in-memory improvements in SQL Server 2012 compared with SQL Server 2008 R2."
Source: Magic Quadrant for Business Intelligence and Analytics Platforms.
Gartner, Inc. February, 2013. ID:G00239854.




 

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